NFL Summer Training Camps open next week and it’s none too soon for those of you that aren’t busy in the summer…which is really most of us in the sports themed world of restaurants and bars. Consequently, it’s time to start planning your approach to this year’s season. If you haven’t already, you should check out the sessions from our recent Football Marketing Bootcamp. There are a ton of great marketing strategies, best practice advice, social media tactics and other relevant insights to help you best prepare for the upcoming football season.

To that end, we offer you our annual NFL Pre and Regular Season Schedules. These guides take you from August 3rd’s Hall of Fame game in Canton OH all the way to Minneapolis for Super Bowl LII. We have separated the season schedules into pre and regular files that are available for you to download below.

Download the NFL 2017 Schedule

All times eastern

NFL 2017 Preseason Schedule | NFL 2017 Regular Season Schedule

Some big movements this year with some broadcast rights expansions and shifts in how content is delivered. To start, there are a record 4 games in London this season with all of them televised on the NFL Network (212). Those are all on at 9:30am Eastern and will be on a local affiliate in each participating teams market as well as the NFL’s own network. Also new this season is several Thursday night games that will be televised on NFL Network, either NBC or CBS and on Amazon.com. Much like the Twitter experiment from previous seasons, Amazon is banking on a new generation of NFL fans who are more comfortable accessing games through their platform.

As always, the first few weeks of the NFL season are like a breath of fresh air. It’s up to you to leverage that energy into a great year of marketing and traffic for your restaurant. We look forward to supporting you in that goal with events like our Football Marketing Bootcamp. Look for our January event that will focus on developing an annual marketing plan as another way we try to give back to our subscribers.

Have another great NFL Season at your restaurant or bar.

AIJ